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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    4 Excellent Editing Tools to Make Your Writing Sing

    High quality writing is all about good editing. Even the very best writers need an editor, someone to thoroughly proofread what they’ve written. It’s no secret that the first draft is never a finished piece, and there’s plenty of work to do between reaching the word count, and hitting publish on your blog.

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    Topics: tips, writing, writing tools, Content Marketing Strategy, editing, edting tools

    20 Amazing Writing Tools You Didn’t Know About

    Writing distractions are abundant with social media, new technologies, and even in the real-world. You are writing on-the-go, using web and mobile apps to help you write better, and tools that look into your analytics to tell you when to share your content.

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    Topics: tips, tools, web apps, writing, writing tools, Content Marketing Strategy, editing, mobile, Technology

    5 Stunning Tips That Make You Stand Out on SlideShare

    As content marketing's quiet giant, do you know how to maximize your views on SlideShare? Check out these numbers below. Why wouldn't you want to get involved with the biggest presentation community?

    Below are 5 tips on how you can make creative, successful presentations for content marketing.

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    Topics: tips, Content Marketing Strategy, presentation, Slideshare

    Three Easy Ways to Increase the Quality of Your Content

    I know what you’re thinking: quality is a pretty all-encompassing term. And you’re right, it is, which is why I think it can be a difficult topic to approach when it comes to your own blog. After all, so many different things go into the quality of a blog post... where could you possibly start? Well, fear not! Here are three easy ways to increase the quality of your blog content!

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    Topics: SEO, tips, writing, bloggers, blogging, Content Marketing Strategy, Conversions, traffic

    Going Beyond: 4 Ways You Can Deliver Exceptional Client Service

    Last week, I had one of the most rewarding experiences in client services yet: a blogger I outreached to offered to give me a LinkedIn recommendation. I was both pleased and surprised at this offer. It’s not often that client or customer service positions receive such positive feedback.

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    Topics: tips, advice, branding, client, Content Marketing Strategy, customer, service, services

    Blogging Checklist for 2013


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    Topics: tips, blogging, categories, community, Content Marketing Strategy, editorial calendar, guest blogging, tags

    The Value of Content Curation: Thought Leadership

    Being a thought leader has always been a priority for businesses, but not particularly easy to become. Even if a brand is incredibly innovative, creative and effective, it won’t grow if it’s not being proactive. With the importance of online presence increasing, brands must find different ways to engage with their audience and to present new ideas to.  One easy method to developing and succeeding in thought leadership is, simply, content curation.

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    Topics: Thought Leadership, tips, Content Marketing Strategy, Relevance, Shareability

    Go Atomic by Creating a Tribe

    If you're trying to attract more blog readership, there are different ways to do it by leveraging things such as social media and creating e-newsletters.

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    Topics: tips, tribes, atomic reach, Content Marketing Strategy

    What is content curation and how can I stay relevant?

    Content curation is about identifying an interesting, relevant or fascinating piece of content and reusing it or directing your audience towards it. It is a way of filtering through the noise of the mass online media and identifying the legitimate interesting pieces of work on a particular subject. As a writer, blogger, photographer, or videographer, you want to be identifiable as legitimate, interesting and worth spreading around. You want the content curators to notice you and in turn, help you gain recognition, readers and an expert reputation. A content curator is anyone or anything that riffles through the hub of information and picks out the best pieces of work to share on a particular topic, just like an atomic reach tribe. This person can be a tweeter, a blogger, or an online organization. The point is, you want them to notice you. So how do you make sure your content is “curatable”?

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    Topics: tips, Content Marketing Strategy, traffic