Book a Demo Login

The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    How Our Industry Report Became a Valuable Sales Tool

    Start-ups, particularly those in the tech field, have a tendency to break new ground and disrupt tried and tested paradigms. They have the potential to create their own market, or build on an existing market in a way that completely transforms it.
    When we onboard a client, the account manager presents them with monthly performance reports. These reports go over all the KPIs that are prioritized, such as average page views, monthly visitors, and time spent. 

    Read More

    Topics: Sales & Marketing, blog, blog report, business growth, business trends, demo, growth hacking, industry report, marketing, marketing demo, report, sales, sales and marketing, sales cycle, Small Business, start up, Trends

    Mapping Quality Content to Different Audiences in Your Funnel

    In order to be an effective marketer in lead nurturing, you must know how to educate and inform your prospects through the buying cycle. 79% of marketing leads never convert into sales due to a lack of lead nurturing (MarketingSherpa). This is the common cause of poor performance but it doesn't have to be that way. In this article, you'll learn the basics of lead nurturing and how to map strategic content to different buying stages in your sales funnel.

    Read More

    Topics: targeted content, buyer cycle, buyer journey, Content Marketing Strategy, funnel, mapping content, sales cycle