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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    5 Secret Twitter Hacks for Smart B2B Marketers

    With over 500 million Tweets sent every single day, Twitter is one of the most powerful marketing tools for B2B businesses. According to research, there are over 288,000 CEOs who tweet to connect with their target audience, establish influence and demonstrate thought leadership. Similarly, around 366,000 startup founders leverage this powerful marketing tool to grow their influence and nurture their brands.

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    Topics: Sales & Marketing, Content Marketing Strategy, marketing, prospecting, sales, twitter

    Best Practices for Prospecting: 4 Tips on Effective B2B Strategy Building

    Sales prospecting is the process of reaching out to prospective customers, usually in a sales cadence, in order to convert them into paying customers. It’s the most crucial part of  every sales process and requires a creative approach for achieving optimum results.

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    Topics: Sales & Marketing, Lead Generation, outbound, prospecting, sales