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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    Facebook to let advertisers republish user posts

    Looks like Facebook is following Twitter's "promoted tweets" and allowing for republished posts by advertisers. Involving users in advertisements without their consent has been a thorny issue for Facebook. Marc Rotenberg, executive director of the Electronic Privacy Information Center, said in this case the company is making money off a person's name or likeness without their consent. He calls it "subtle and misleading" and says users should object.

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    Topics: Content Marketing Strategy, facebook, news, promoted posts, Social Media