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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    Your New Writing Tools To Create Audience-Centric Content

    Here in the Atomic Lab we've been excitedly preparing to launch a whole new set of updates that we can't wait to show you! From what started as an innovative audience-centric writing tool, has now expanded into a whole new suite of products and services for writers and businesses. We are honored to roll out the following new and updated features:

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    Topics: writing tools, atomic reach, atomic reach suites, Content Marketing Strategy, optimization, optimize

    The Smartest People Eat Chocolate and Optimize for Great Content

    FOOD FOR THOUGHT

    It is a long-standing truth that correlation does not equal causation. Picture two events (A and B) where a correlation exists. There are actually four fundamental relationships between them. A is the cause of B. B is the cause of A. There is a common cause C, but A and B do not cause each other. Or lastly, their correlation is simply coincidental.

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    Topics: atomic engager, causation, Content Marketing Strategy, correlation, optimize, optimized

    Time to Get Mobile-Centric With Your Site

    By 2014, it is predicted mobile internet will take over desktop internet usage. If you have a large readership that reads your content with a laptop, just imagine how much bigger your audience can grow just by making your blog available and mobile-friendly for mobile users. Right now, global mobile traffic represents roughly 13% of Internet traffic [Forbes]. Adapting to this increase of mobile users, bloggers and online publishers should invest in expanding and improving their websites and blogs for mobile users.

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    Topics: SEO, Typepad, wordpress, blog, blogger, bloggers, blogging, cell phone, Content Marketing Strategy, facebook, google+, internet, journal, laptop, mobile, mobile marketing, optimize, Sidney Even Matrix, smartphones, Squarespace, twitter, Youtube