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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    How to Use Content Marketing To Convert Prospects at Each Stage of Your Sales Funnel

    Did you know that 96 percent of individuals who visit your website are not ready to buy anything (but likely will in the future)? Many consumers and business product buyers are doing the online equivalent of window shopping when they find their way to your products and services.

    According to a 2015 Google Survey, 89 percent of B2B researchers used the internet during their product research process.

    So, how do you keep them engaged until they are ready for a B2B sale?

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    Topics: Content Marketing Strategy, Marketing Sales Funnel