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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    How Your Content Can Standout Against the Bots In Publishing [Podcast Recap]

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    Topics: Sales & Marketing, writing, bots, buzzsumo, content industry, Content Marketing Strategy, google+, google search, itunes podcast, marketing, marketing industry, news publishing, podcast, publishing, sales, Technology, writing jobs

    9 Top Link Building Techniques You'll Need For 2017

    Link building is an age-old technique in Search Engine Optimization. However, the technique went through a massive transformation after Google overhauled its search algorithm to rank sites based on their quality rather than the volume of links they had.

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    Topics: Sales & Marketing, search, SEO, blog tips, blogger, blogging, community building, Content Marketing Strategy, google+, google search, link building, linking, marketing, marketing strategy, outreach, Small Business, smb, traffic

    How to Create 10X Content: A Handy Guide


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    Topics: Sales & Marketing, SEO, SERP, user behavior, writing, blog, blogger, blogging, Content Marketing Strategy, engagement, google+, google search, information, search rank, search results, search tips, UI, user engagement, user-generated content, UX, web design, writer, writing tips

    Strategies For Finding The Best Topics To Write About For Your Small Business

    Every blog owner will tell you how difficult it can be to come up with new ideas for posts. This can be especially daunting when working on a small business’ blog.

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    Topics: SEO, writing, adwords, blog posts, buzzsumo, Content Marketing Strategy, google+, keywords, small biz, Small Business, smb, sme, topic generation, writing tips

    6 Most Helpful Ways to Repair Your Blog's Reputation

    Your online reputation is critical to creating a well-respected blog, so it is important to monitor and repair your online life. Social media and search engines are key factors to consider when adding content to your blog. As you implement a strategy for improving your blog's reputation, think about these tips.

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    Topics: blog, Content Marketing Strategy, Conversions, google+, reputation

    5 Handy Tools For Measuring Your Social Media Reach

    Sending out a Tweet or posting a blog can feel like throwing an object into an abyss. Unaware of where your content will end up, you sometimes feel like you’re left to sit there and just hope your message eventually reaches your target audience. With an estimated 88% of American businesses expected to increase social media spending in 2013, brands want to guarantee they will reach their target audience(s). In order to avoid aimless and unsuccessful social media messaging, check out these essential tools to see what content wins and what loses.

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    Topics: TweetReach, Content Marketing Strategy, Conversions, extend reach, facebook, google+, google analytics,, measure reach, social media reach, twitter, Wildfire's social media monitor

    5 Common Blogging Mistakes

    Though it may not always sound like it, blogging can be hard work! It can be so easy to get discouraged when something that seems so simple isn’t nearly as easy as you thought it would be. Never fear--we’re here to help! Whether you’re about to embark on your first blog or are taking time to improve one you already have, here are five common blogging mistakes to keep an eye out for!

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    Topics: SEO, wordpress, writing, blogging, blogs, Content Marketing Strategy, Conversions, facebook, google+, twitter, Youtube

    5 Surprising Social Media Statistics That Will Boost Your Online Marketing Strategy

    There is really no excuse for a brand not to have some sort of social media presence. After all, more potential customers are using it as a way to determine their purchases than ever before, and to not reach out to them is simply a wasted opportunity. Though it’s extremely easy to make various social media accounts, it’s perhaps not so easy to determine how to properly spread your efforts. So, here are five social media statistics to help you decide what to post and where in order to boost your online marketing strategy:

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    Topics: Content Marketing Strategy, Conversions, facebook, google+, marketing, Pinterest, Social Media, twitter, Youtube

    Five of the Best Infographics to Re-engage your Existing Audience

    Discovering more about your online audience, their needs and habits

    Know your Audience: Who are they?

    Understanding the demographics of your audience is essential for your business. It allows you to zero in on the social networks they are active on, which ensures that your content will be seen by the right people and your audience will grow by attracting the right kind of people.

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    Topics: audience, Content Marketing Strategy, Conversions, facebook, google+, infographics, Pinterest, Social Media, twitter, Youtube

    Easy Solutions to Increase Social Engagement on Facebook, Twitter, Google+, Pinterest, & LinkedIn

    Facebook, Twitter, Google+, Pinterest, and LinkedIn are all unique. Before you dive into social media, invest some time in getting to know your audience and how they interact on each platform. Like any successful relationship, it takes two to carry out ongoing meaningful conversations. Don't just push out content to your followers but engage with theirs as well.

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    Topics: twitter chat, Content Marketing Strategy, Conversions, facebook, google+, how to use linkedin, Pinterest, Social Media, twitter