The content marketing industry is growing at an exponential rate. According to Forrester, US marketers spent in excess of $10 billion on content in 2016.
There is an ever growing amount of data and tools available to assist content marketers and publishers with their content efforts. There are platforms for creating content, collaborating and managing content, curating content, optimizing content for SEO, analyzing content performance to sharing and distributing content.
This guide Content Marketing Tools: The Ultimate List published by Curata in January is a great list though not the "full picture" of all the companies and technology available to marketers. And it's already out of date given the fast pace of growth in this market.