If content marketers thought marketing couldn’t get any more technologically advanced, they were sadly mistaken.
Content Marketing has gone through many transformations in recent years. From more of an emphasis on marketing analytics to the increased use of automation, the intersection of content marketing and technology is evolving.
Now, content marketers are looking to dive deeper into the possibilities of what content can do. How can they align their content marketing goals with their business goals in one place? Is that even possible? Content Intelligence is a prime example of how technology can complement content marketers.