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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    What's the Ideal Mix of Topical and Evergreen Content?

    Content marketing can be tricky even for the most seasoned marketers; it can be trickier for the new entrant. Whether your budget is fat or slim, you can’t really boost your ROI (Return on Investment) unless you define clear-cut business goals, know your audiences inside-out and, are adept at offering the right content to your target audience.

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    Topics: blog, blog tips, blogging, blogging tips, content management, Content Marketing Strategy, digital marketing, evergreen content, marketing, marketing strategy, online marketing, writing tips

    How to Write Strong Titles and Headlines By CopyPress

    Before you can break the rules, you have to learn the rules.

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    Topics: Sales & Marketing, titles, writers, writing headlines, blog writing tips, bloggers, blogging, blogging tips, Content Marketing Strategy, copywriter, headlines, infographic, title generation, writing tips, writing titles

    How to Do Curation Effectively By CopyPress

    Many companies understand the value of content creation, but few dedicate a significant amount of time to the content curation process. Sure, social media is a thriving marketing industry, but it's rare to find brands that have a strategic curation strategy to make sure their content is getting shared while building relationships with others.

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    Topics: blog, blog posts, blog tip, blogging blog tips, blogging tips, branding, Content Marketing Strategy, Conversions, copypress, curation, digital marketing, infographic, marketing, online marketing

    How To Conduct A Blog Audit Using These Top Tools

    Your blog is only as strong as its content. The stronger the content, the better is its performance across search engines.

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    Topics: Sales & Marketing, search, SEO, site rank, website optimization, blog, blog audit, blog strategy, blogging tips, content audit, Content Marketing Strategy, optimization, search engine, search engine optimization, search rank

    The 3 Steps That Will Get You More Inbound Leads

    Getting inbound leads makes businesses happy. They are being found by people who genuinely want to learn more about who they are, and what they do without having to open their wallets.

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    Topics: Sales & Marketing, blog, blog tips, blogging, blogging tips, business growth, Conversions, demo, discounts, email marketing, email newsletter, forums, free trial, inbound marketing, inbound sales, inbound traffic, Lead Generation, marketing, marketing technology, newsletters, organic growth, webinars

    Atomic Reach Improves Its Grammar Feature With Rules You May Not Know About

    It seems like cutesy emojis, short-and-sweet tweets, sarcastic hashtags, and shorthand phrases (i.e. OMG and LOL) have taken over our daily vocabulary, kicking good ol’ grammar to the curb. Does grammar even still matter?

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    Topics: writing, writing tools, blog, blog tips, blogger, blogging tips, Content Marketing Strategy, copywriting, editing, editing tips, editing tools, grammar, writing tips

    5 Ideas That Will Make You A Successful Content Producer

    Every content writer is familiar with the struggle of producing better content. All of us have been there at some point in time. The good news is that there are a few strategies that can help you become excellent and efficient in what you do.
    But first, we need to understand why content is important. In one sentence, I can tell you that in order to make any business successful, you need to have your own following, readers, consumers or buyers who follow your every move and are loyal to you.
    To build that following, you have to engage your audience with meaningful and relevant content. The million dollar question is how can you achieve this? By being in front of your consumers, through a variety of channels where you will then be able to capture and hold their attention.
    Content producers often struggle with the lack of original resources to produce solid, relevant and unique content, all of which takes time. This is why I decided to share with you some insiders’ secrets and take you behind the creative curtain.
    No matter how small or big your business, with these 5 ideas you should be able to produce quality content quickly, and frequently.

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    Topics: work tips, blog post, blog tips, blogger, blogging, blogging tips, brainstorming, Content Marketing Strategy, content tips, copywriting, copywriting tips, editorial calendar, publishing, publishing content, time management, writing tips

    The Ultimate Guide to Evergreen Blog Content

    What is Evergreen Content?

    When it comes to blogging, the nature of content can be broadly classified into two major categories, such as seasonable content and evergreen content.

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    Topics: SEO, top blog tips, best blog tips, blog, blog content, blog tips, blogging, blogging tips, content creation tips, Content Marketing Strategy, google search, search results, seasonal content

    4 Free and Low-Cost Ways to Market Your Business Locally

    Consumers now have more than enough choices for products or services -- thanks to the internet. This puts local businesses in a unique spot more so than ever. However, the great thing that arises from this is that smaller businesses can also compete with larger business with a smaller marketing budget. That's all thanks to e-commerce!

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    Topics: SEO, blogging tips, Content Marketing Strategy, Conversions, facebook ads, facebook advertising, keywords, local business, local business marketing, marketing, Small Business, smb, Social Media, social media ads

    How to Find the Right Writers for Your Healthcare Blog

    You've done your research and decided on topics. You feel confident about your new healthcare blog. 

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    Topics: blog tips, blogging tips, Content Marketing Strategy, freelance writer, healthcare, healthcare blog, quality content