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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    Building Leadership on Social Media: Best Practices for Bloggers

    If you want to be a successful blogger, you must master how to communicate with other bloggers across social media channels.

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    Topics: Thought Leadership, blogger, blogging, brand awareness, brand growth, Content Marketing Strategy, Conversions, engagement, inbound marketing, influencers, Lead Generation, online engagement, Social Media, social media marketing

    9 Top Link Building Techniques You'll Need For 2017

    Link building is an age-old technique in Search Engine Optimization. However, the technique went through a massive transformation after Google overhauled its search algorithm to rank sites based on their quality rather than the volume of links they had.

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    Topics: Sales & Marketing, search, SEO, blog tips, blogger, blogging, community building, Content Marketing Strategy, google+, google search, link building, linking, marketing, marketing strategy, outreach, Small Business, smb, traffic

    Content Audit at Atomic Reach: Strategies and Benefits

    In copywriting, empathy is paramount. Tailoring your tone based on your understanding of prospects makes your message easy-to-follow and, more importantly, useful. However, more often than not, content marketers find it hard to shake off their bias while crafting their brand message. As a result, their marketing message ends up becoming just another sales talk sans the empathy.

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    Topics: auditing, blog audit, blogger, blogging, content audit, Content Marketing Strategy, digital marketing, editor, marketing, marketing services

    Supercharge Your Content With the New and Improved Emotion Feature!

    Another month, another major update!

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    Topics: software update, wordpress plugin, writing, writing tools, application, blog, blogger, blogging, chrome store, chrome store extension, Content Marketing Strategy, copywriter, copywriting, editing, editing tools, editor, marketing software, marketing technology, martech, readability, Technology, web app, writer, writing tips

    Atomic Reach Improves Its Grammar Feature With Rules You May Not Know About

    It seems like cutesy emojis, short-and-sweet tweets, sarcastic hashtags, and shorthand phrases (i.e. OMG and LOL) have taken over our daily vocabulary, kicking good ol’ grammar to the curb. Does grammar even still matter?

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    Topics: writing, writing tools, blog, blog tips, blogger, blogging tips, Content Marketing Strategy, copywriting, editing, editing tips, editing tools, grammar, writing tips

    5 Ideas That Will Make You A Successful Content Producer

    Every content writer is familiar with the struggle of producing better content. All of us have been there at some point in time. The good news is that there are a few strategies that can help you become excellent and efficient in what you do.
    But first, we need to understand why content is important. In one sentence, I can tell you that in order to make any business successful, you need to have your own following, readers, consumers or buyers who follow your every move and are loyal to you.
    To build that following, you have to engage your audience with meaningful and relevant content. The million dollar question is how can you achieve this? By being in front of your consumers, through a variety of channels where you will then be able to capture and hold their attention.
    Content producers often struggle with the lack of original resources to produce solid, relevant and unique content, all of which takes time. This is why I decided to share with you some insiders’ secrets and take you behind the creative curtain.
    No matter how small or big your business, with these 5 ideas you should be able to produce quality content quickly, and frequently.

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    Topics: work tips, blog post, blog tips, blogger, blogging, blogging tips, brainstorming, Content Marketing Strategy, content tips, copywriting, copywriting tips, editorial calendar, publishing, publishing content, time management, writing tips

    How to Create 10X Content: A Handy Guide

     

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    Topics: Sales & Marketing, SEO, SERP, user behavior, writing, blog, blogger, blogging, Content Marketing Strategy, engagement, google+, google search, information, search rank, search results, search tips, UI, user engagement, user-generated content, UX, web design, writer, writing tips

    Creating Your Own Blog As A Freelance Writer

    If you have been generating a decent amount of business as a freelance blogger, you’ll need to muster up enough motivation and creativity to create your own blog. Ghost writing, or writing under another company’s brand can provide a good start for your writing career, though creating your own blog elevates your game to another level.

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    Topics: blog, blog design, blog tips, blogger, blogging, Content Marketing Strategy, domain, format, freelance writer, freelancing, how to create a blog, portfolio, web design, writer, writing tips

    Which Blog Platform Is Right For You?

    I’ve talked quite a lot about different ways to improve your blog—everything from when to post to what to call your posts—but one thing I’ve only very briefly touched on is what blog platform you should use.

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    Topics: Typepad, weebly, wordpress, blogger, blogging, blogs, community, Content Marketing Strategy, customer service, Squarespace

    Time to Get Mobile-Centric With Your Site

    By 2014, it is predicted mobile internet will take over desktop internet usage. If you have a large readership that reads your content with a laptop, just imagine how much bigger your audience can grow just by making your blog available and mobile-friendly for mobile users. Right now, global mobile traffic represents roughly 13% of Internet traffic [Forbes]. Adapting to this increase of mobile users, bloggers and online publishers should invest in expanding and improving their websites and blogs for mobile users.

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    Topics: SEO, Typepad, wordpress, blog, blogger, bloggers, blogging, cell phone, Content Marketing Strategy, facebook, google+, internet, journal, laptop, mobile, mobile marketing, optimize, Sidney Even Matrix, smartphones, Squarespace, twitter, Youtube