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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    3 Steps to Incorporate AI into Your Content Marketing

    AI is the new content marketing. It’s no longer the faceless Hollywood science-fiction movie character it was in the 90’s.

    It’s helping companies crunch data at an unprecedented speed and deliver highly personalized content to their customers.

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    Topics: Artificial Intelligence, Content Marketing Strategy

    How AI Can Help You Generate Content Marketing ROI

    Content marketing is arguably one of the most effective ways to generate interest in your brand, grow your audience base organically, and build a sustainable lead generation strategy.

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    Topics: Artificial Intelligence

    Some AI-Powered Platforms to Help You Speed Up Content Creation

    The content marketing industry is growing at an exponential rate. According to Forrester, US marketers spent in excess of $10 billion on content in 2016.

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    Topics: Artificial Intelligence, Content Marketing Strategy

    How Artificial Intelligence Will Change Marketing In 2018

    From virtual assistants to self-driving cars, the AI industry has already made its presence felt across the tech world. However, it’s still in the nascent stage and holds tremendous possibilities in the future.

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    Topics: Artificial Intelligence, Content Marketing Strategy

    How High Quality Content (With AI) Helps Your Inbound Marketing Strategy

    The success of every inbound marketing depends on the quality of content created for its target audience.

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    Topics: Artificial Intelligence

    Why Artificial Intelligence (AI) is the Future of Content Marketing

    Gone are the days when basic customer data such as demographic details would be adequate for businesses to craft and optimize their marketing message. With the paradigm shift in digital space coupled with rapidly evolving consumer behavior, the conventional approach is no longer effective.

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    Topics: Artificial Intelligence, Content Marketing Strategy

    What AI Means for Your Business and How It’s Changing Companies

    Artificial Intelligence (AI) is increasingly becoming mainstream as businesses use this technology to solve complex problems and offer better value to their customers. From CRM to Customer Support to Cyber Security, AI has become virtually indispensable in all business activities. While tech behemoths such as Google, Microsoft, Amazon, and Facebook have already employed AI to make their products better and customers happier, relatively smaller companies are also embracing it to improve their services and boost ROI.

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    Topics: Artificial Intelligence, Content Marketing Strategy

    How AI is being used in Advertising and Marketing

    Apart from dominating popular culture for years, Artificial Intelligence (AI) has also become a subject of significant interest among computer scientists in the recent times. Wikipedia defines AI as intelligence exhibited by machines. However, in layman terms, when a computer program or machine is designed to mimic “cognitive functions” or perceive its environment like a human to learn and solve problems, it’s classified as Artificial Intelligence.

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    Topics: Artificial Intelligence, Content Marketing Strategy