When you’re trying to evaluate your content’s performance, data is the name of the game. Now, with the release of our new Performance Dashboard, Atomic Reach is bringing you even deeper insights into the how’s and why’s of your content’s success.
According to HubSpot, 40% of marketers say that proving the ROI of their efforts is a struggle, and 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like. Think about all of the time and effort you put into your content – it only makes sense to evaluate your investment and target future efforts on the metrics that drive success.
That’s where we come in. Atomic Reach’s new feature release makes it easy to evaluate and visualize your content’s performance, and track the measures that are gaining you the most page views and conversions.
You can now get direct insights on your content by:
- Content quality score’s impact on pageviews and conversions – see how reaching your impacts the performance of your articles
- Velocity of your content’s reach – view how quickly your fresh content it reaching its audience
- Month over month pageview and conversion statistics – compare your past efforts and demonstrate the ROI generated by your content marketing efforts
- Feed filtration – view all of your different subdomains in one place, or look at results of a specific channel
- And more…
If you’re already an Atomic Reach user, for a deeper dive on how to use the new dashboard to drive your content efforts into conversions and customers. If you’re new to our platform, we’re inviting you to to see our all new analytics for yourself – as well as learning about our recommendation tool to find the perfect formula for top-performing content, of course.