We're thrilled to launch our latest integration with the best-in-class, recently acquired marketing automation platform, Marketo.
This integration enables marketers to connect with their customers using language that resonates.
With a seamless content optimization experience, and an enhanced AI engine, you can extract language patterns from your emails, create custom profiles to further personalize your emails, and optimize the editing process for better results.
By extracting insights directly tied to the performance of marketing emails, marketers can easily craft compelling marketing emails that drive more engagement with their customers.
The integration provides features or capabilities such as:
1) Email Marketing Assessment
Gaining a better understanding of your email marketing program is the first step on your way to better engagement.
Understanding the data allows you to further personalize the copy, ensuring each and every email resonates with your targeted audience.
2) Personalized Campaign Profiles
The integration is built to specifically analyze and optimize email subject lines and copy, letting you truly understand why your emails are scoring conversions and drive more leads.
After extracting the relevant insights, you can build a custom profile based on the relevant data that is specific to the type of email (nurturing, abandoned shopping cart, etc).
3) AI-Driven Optimization& Editing
Get back to publishing with confidence, as AI enhances your publishing process.
This proprietary scoring engine notifies you when your marketing emails are ready to launch based on the custom data profile that you have built.
Want to learn more about Atomic Reach for Marketo?