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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    How and When to Monetize Your Blog Content

    Wouldn’t we all love to get paid for partaking in a favourite pastime? While blogging or writing is seen as simply a fun hobby for some, many writers are just itching for their content to start generating revenue. Making money from your blog or website isn’t something that happens overnight. First and foremost it's important to know when your content is valuable enough to potentially monetize.

    When is a good time to start monetizing my content?

    There seems to be no definitive answer to this question, however it is important to have at least a few essential things in place before you attempt to monetize.

    Your first priority when starting a blog or a website should always be producing good quality and frequent content. If you’re just getting started you should give your blog some time to gain at least 1,000 frequent followers or readers; however some marketers argue that niche markets can gain advertisers with fewer followers than those that cover broader topics.

    Waiting to monetize your content also allows you to learn who your market is. What posts do your readers respond the most to? What are your readers most interested in? Once you can answer those questions, you will have a better idea of the most effect ways to gain revenue from your blog.

     

    Although I personally believe websites should wait to monetize, experts such as the Blog Marketing Academy believe bloggers should go for monetization as early as possible. Nonetheless, be aware that early attempts to generate revenue often only result in a small return.

    How do I monetize my content?

    Once you have made the decision to monetize, there are more than a few options that will help you to start generating revenue. Here are a few of the most popular options.

    1.Amazon Associates

    Amazon Associates uses the pay-per-click model and is one of the easiest ways to monetize your blog. Simply sign up on the Amazon Associates website and choose from millions of Amazon products to advertise on your site. Every time someone clicks on the ad, you get a small commission of each purchase on Amazon (even if it’s not what you were originally advertising). Bloggers can earn up to 10% in advertising fees and are able to advertise products that are relevant to your content. Bloggers can also choose how ads are displayed on their site (banners, links etc) to ensure ads flow well with the layout of the website. Similar websites include Google AdSense.

    2.Viglink Affiliate Program

    Affiliate programs such as Viglink work to provide you with monetary credit for linking to products or online retailers within your text. Upon signing up, Viglink provides a snippet of code to add to your website that will track how many times people click on affiliate links you have provided. If your readers click on a link you have provided and purchase something, Viglink ensures your site gets credit. Similar programs include SkimLinks.

    3.Create Content that Sells

    Many bloggers will actually write reviews of products with affiliate marketing in mind. Writing detailed reviews on products such as make-up or movies while including affiliate links will increase your chances of gaining profit.

    Have you had any success in monetizing your blog? What approaches did you take?

    Topics: Viglink, blog, Content Marketing Strategy, Sponsored Content