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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    Atomic Reach Improves Its Grammar Feature With Rules You May Not Know About

    It seems like cutesy emojis, short-and-sweet tweets, sarcastic hashtags, and shorthand phrases (i.e. OMG and LOL) have taken over our daily vocabulary, kicking good ol’ grammar to the curb. Does grammar even still matter?

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    Topics: writing, writing tools, blog, blog tips, blogger, blogging tips, Content Marketing Strategy, copywriting, editing, editing tips, editing tools, grammar, writing tips

    5 Ideas That Will Make You A Successful Content Producer

    Every content writer is familiar with the struggle of producing better content. All of us have been there at some point in time. The good news is that there are a few strategies that can help you become excellent and efficient in what you do.
    But first, we need to understand why content is important. In one sentence, I can tell you that in order to make any business successful, you need to have your own following, readers, consumers or buyers who follow your every move and are loyal to you.
    To build that following, you have to engage your audience with meaningful and relevant content. The million dollar question is how can you achieve this? By being in front of your consumers, through a variety of channels where you will then be able to capture and hold their attention.
    Content producers often struggle with the lack of original resources to produce solid, relevant and unique content, all of which takes time. This is why I decided to share with you some insiders’ secrets and take you behind the creative curtain.
    No matter how small or big your business, with these 5 ideas you should be able to produce quality content quickly, and frequently.

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    Topics: work tips, blog post, blog tips, blogger, blogging, blogging tips, brainstorming, Content Marketing Strategy, content tips, copywriting, copywriting tips, editorial calendar, publishing, publishing content, time management, writing tips

    How Intercom Creates the Best Shopping Experience

    A few weeks ago the Atomic Reach team attended the Inside Intercom event in the Daniels Spectrum community culture hub in Toronto’s Regent Park neighbourhood. At the time, we were struggling to come up with an organized way to approach the many ideas we had for growth and customer retention. 

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    Topics: Sales & Marketing, customer service, intercom, intercom world tour, marketing, online shopping, product design, product designer, retail, saas, sales, shopping, shopping cart, shopping experience, Technology, toronto

    How to Create 10X Content: A Handy Guide

     

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    Topics: Sales & Marketing, SEO, SERP, user behavior, writing, blog, blogger, blogging, Content Marketing Strategy, engagement, google+, google search, information, search rank, search results, search tips, UI, user engagement, user-generated content, UX, web design, writer, writing tips

    Atomic Audit: Customizable Content Analytics Report to Optimize All of Your Communication Pieces

    We are excited to announce our newest offering!

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    Topics: Sales & Marketing, writing, auditing, business growth, communications, content audit, Content Marketing Strategy, digital marketing, email, email campaign, email marketing, marketing, online marketing, teamwork, Technology

    How to Create Highly Clickable CTA Buttons

    In the midst of a meeting to reconstruct our website, we soon realized that this would be an immense team and time investment. Both of which we didn't possess.

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    Topics: Sales & Marketing, button design, buttons, call to action, click through rate, Content Marketing Strategy, Conversions, copy, copywriting, ctr, design, Lead Generation, marketing, prospects, sales, traffic, web design, writing tips

    Writer's Content Complexity Measure Just Got A Whole Lot Smarter

    We recently pushed out a new update to our platform. You probably didn’t even notice – but look closer and you’ll see it immediately. 

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    Topics: software, wordpress plugin, writing, writing tech, app update, blog, blog writing, blog writing tips, blogging, chrome extension, Content Marketing Strategy, marketing technology, martech, saas, Technology, web app, writer, writing technology, writing tips