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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    A Community of Brand Influencers Catapult Your Earned Media Goals

     

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    Topics: Content Marketing Strategy, earned media, Social Media

    #AtomicChat: How to be a Super-connector on LinkedIn with Debbie Horovitch

     

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    Topics: Content Marketing Strategy, Lead Generation, Social Media

    Content Marketing for Crucial E-Commerce Sales

     

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    Topics: comScore, Content Marketing Strategy

    12 Mouth-Watering Thanksgiving Recipes

    It’s that time of the year – to give thanks, spend time with family and friends and indulge in delicious comfort food! We have curated some of our most mouth-watering Thanksgiving recipes from our Atomic Reach bloggers. With these twelve recipes, create the most memorable Thanksgiving dinner with family and friends this year. If you already celebrated Canadian Thanksgiving, these recipes are also perfect for December holidays!

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    Topics: Content Marketing Strategy, dessert recipe

    #AtomicChat Highlights: How to Get More SEO Value From Your Blog

    Thanks to all those who participated in last night’s #AtomicChat! We had some great questions and a lively discussion filled with informative details on how to improve your SEO skills in the post-penguin world. Last night’s topic was: Getting More SEO Value From Your Site: The Basics with special guest host Christine Pantazis  (@Wedding_crasher).

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    Topics: Content Marketing Strategy, Social Media

    7 Metrics that Will Tell You if Your Blog is Successful

    How do you know if your blog is successful? Which metrics should you track when there are so many of them? Here are 7 key blog metrics, mostly from Google Analytics you can use to help measure and evaluate the success of your blog.

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    Topics: Content Marketing Strategy

    5 Content Curation Ideas to Boost Your Content Marketing Strategy

    While content curation is the biggest buzz this year, companies and individuals are still unsure about how to use it. What most don’t realize is that content curation has many advantages and it helps overcome one of content marketing’s biggest challenges: producing original content. Well-executed content curation can help with writer’s block and boost your overall content strategy. Here are 5 worthy curation ideas to fill your content plan.

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    Topics: Content Marketing Strategy

    Prepare Yourself for Google AuthorRank: It Will Influence Your PageRank

    In August of 2005, Google filed a patent for “Agent Rank.” The concept behind “Agent Rank” was to determine an “agent’s” ranking by their content and interactions with other “agents.” The patent would allow an individual’s content to be ranked higher than others based on the content’s popularity, relevance and quality. This is no different than Google’s recent and ever-evolving Panda and Penguin updates, whereby rewarding quality and share-worthy content-filled websites with higher page rankings.

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    Topics: Content Marketing Strategy, Social Media

    4 Small SEO Tips You Can Implement Right Now

    What is SEO?

    If you are running a site, there is one core marketing element that you cannot ignore and that is search engine optimization (SEO). I know it sounds very technical, intimidating, overwhelming and daunting, but once you get the hang of it, it becomes second nature.  As described by Huyen Troung, Digital Marketing Specialist, SEO is about making it easier for search engines to find your content, and to rank it high in the search results.

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    Topics: Content Marketing Strategy

    How Atomic Reach Boosts SEO for Bloggers and Brands

    There’s a lot of buzz around content curation. Lots of businesses, individuals and marketers are starting to realize the value around this skill to seek, organize and share relevant content with their target audience. Curators reap the rewards of becoming a thought leader in their industry, acting as a go-to source of topical information. What some don’t know is that curation can also be used effectively for SEO and pageranking.

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    Topics: Content Marketing Strategy

    Blogging Proves to be a Powerful Way to Generate More Traffic and Leads

    In previous years, studies have shown the content challenge for marketers and businesses has been in producing engaging content. However throughout 2013 companies and marketers must take on the new challenge of producing enough content.

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    Topics: Content Marketing Strategy

    Highlights from B2B Content Marketing Research Report

    The leaders of content marketing have provided us with insightful statistics and impressive results again! Content Marketing Institute and Marketing Profs recently published their third annual research report: the 2013 B2B Content Marketing Benchmarks, Budgets and Trends.

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    Topics: Content Marketing Strategy