The Best Quotes from Jay Baer’s Presentation at Content Marketing World 2013 #CMworld


Jay Baer was an inspiring opener, kicking off the Content Marketing World 2013 show with his presentation on Why Smart Marketing is About Help Not Hype. If you’ve been following the hashtag #CMworld, you know that it is one lightning-fast stream of tweets from the the world’s largest content marketing event.

I decided to curate all of Jay’s best and most inspirational tweets, shared by the very attentive attendees, and boy, did Jay drop a lot of gems.

Below are 35 of the best quotes and examples on why marketers must practice Youtility, a new marketing framework for the age of information overload.