Success in B2B marketing often boils down to staying current and knowing the best approach to influence your potential customers. While conventional marketing methods are still being used by many, businesses in the tech industry are adopting modern marketing technologies to boost engagement, build brands, and generate qualified leads. Moreover, the paradigm shift in consumers behaviors ushered in by mobile revolution has given rise to many bleeding-edge marketing trends for B2B marketers.
Blogging is a great tool for any business that wants to connect with their readers. Nevertheless, anyone who’s run a blog can tell you that the execution can be tricky. How do you keep producing relevant content on a weekly, or even daily basis?
We are excited to announce that we just created a profile on AngelList, a social network that connects startups with investors to streamline the fundraising process.