Atomic Reach Blog

How to Use Twitter for Effective B2B Marketing

Gone are the days when Twitter used to be a micro-blogging platform where many would simply air their thoughts. From 5,000 tweets per day in 2007 to a staggering 500,000,000 tweets per day, Twitter has morphed into a mammoth brand-building platform for both consumers and B2B marketers today. Unsurprisingly, as per research by BrandWatch, Twitter is the top social[...]

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Industry Influencer Marketing Tips for Enterprise Companies

Influencer marketing is a type of marketing which focuses on a few key social media influencers rather than a group of consumers. While traditional marketing is more about creating promotional campaigns in order to influence consumers and their decision-making process, influencer marketing offers a competitive edge since it gives credence to your[...]

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Building Leadership on Social Media: Best Practices for Bloggers

If you want to be a successful blogger, you must master how to communicate with other bloggers across social media channels.

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How To Use LinkedIn To Drive Big Traffic

As of October 2016, LinkedIn boasted  467 million registered users.

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How to Use A/B Testing In Your Content Marketing Strategy

Content marketing is arguably the most effective marketing tool today, used by a staggering 88% of B2B marketers around the world.

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How to Create Social Media Marketing Moments for Memorable Experiences

*This is an updated post

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How to Pick the Right Social Media Network for Your Brand

According to We Are Social, there are 2.3 billion active social media users.

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Why We Ended Our Twitter Chat #AtomicChat

Hosting Twitter chats (#AtomicChat) for our business, Atomic Reach, has been an incredible experience for both networking and marketing.

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How to Dust off Your Content Marketing Strategy with Machine Learning Tools

As a marketer who crafts content for the online world, I often question whether or not I’m being heard.

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Warsan Amin Launches Outstanding Digital Media Strategy For Biomedical Zone

What does it take to go from volunteer social media manager to the Digital Media Strategist of a health technology startup hub?

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