In an increasingly competitive healthcare industry, medical professionals can immensely benefit from blogging.
By 2014, it is predicted mobile internet will take over desktop internet usage. If you have a large readership that reads your content with a laptop, just imagine how much bigger your audience can grow just by making your blog available and mobile-friendly for mobile users. Right now, global mobile traffic represents roughly 13% of Internet traffic [Forbes]. Adapting to this increase of mobile users, bloggers and online publishers should invest in expanding and improving their websites and blogs for mobile users.