The 6 Most Important Marketing Metrics in 2017

It’s one thing to have a hundred likes on a random Facebook post, and quite another to get even a quarter of them to sign up for a product trial. 

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Why Content Marketing Strategies Fail Without Predictive Analytics [Podcast Recap]


As per a recent survey by Content Marketing Institute’s & MarketingProfs, nearly 22% of B2B marketers said their content marketing strategies weren’t very effective while 4% of the respondent revealed their content marketing efforts weren’t effective at all.

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