How to Write Strong Titles and Headlines By CopyPress

Before you can break the rules, you have to learn the rules.

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7 Tips to Help You Produce the Most Amazing Content Marketing in 2014

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How to Create Snackable Content to Keep the Attention Span of Your Readers

The fight for the attention of online readers is a challenge that all content creators face, but catching someone’s attention is only part of the battle. According to a study done earlier this year by the Associated Press, the average attention span was only 8 seconds in 2012. In the same study, they found that on web pages with about 600 words only 28% of the words are read on average - that’s only 168 words! Keeping the attention of online readers to deliver your intended message is daunting, but not impossible. What’s the answer to this problem you ask? Snackable content!

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Writing Effective Headlines in Four Easy Steps

First impressions are everything when it comes to blogging. Your blog headline will determine whether someone reads your article or moves onto the next one. According to Copyblogger, an average of 8 of 10 people will read the headline copy, while only 2 out of 10 will read the rest of the article. The better your headline, the better your chance is of beating the averages. So what are some ways you can go about making an enticing headline to ensure your blog is actually read?

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