You may have heard that 80 or 90% of the world's data has been generated in the last two years. Well, guess what?
There is an ever growing amount of data and tools available to assist content marketers and publishers with their content efforts. There are platforms for creating content, collaborating and managing content, curating content, optimizing content for SEO, analyzing content performance to sharing and distributing content.
This guide Content Marketing Tools: The Ultimate List published by Curata in January is a great list though not the "full picture" of all the companies and technology available to marketers. And it's already out of date given the fast pace of growth in this market.