Atomic Reach Blog

5 Things to Consider While Choosing a CRM Solution

The modern business landscape has become extremely complex and competitive, which requires you to adopt software tools to optimize your limited resources, boost productivity and improve the bottom line.

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How to Spring Clean Your CRM Data: 7 Steps

Data integrity is the key to the success of every B2B business, regardless of their size and stature. Apart from helping you avoid unnecessary expenses, a clean CRM record also leads to better lead conversion. 

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How to Track Your Content Marketing ROI: Consider These Key Metrics

The efficacy of your content marketing campaigns depends greatly on your ability to spell out your marketing goals. In terms of marketing dynamics, content marketing is unlike other forms of marketing strategies in that it calls for businesses to make clear-cut goals before setting up a content marketing campaign.

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Why Content Marketing Strategies Fail Without Predictive Analytics [Podcast Recap]

As per a recent survey by Content Marketing Institute’s & MarketingProfs, nearly 22% of B2B marketers said their content marketing strategies weren’t very effective while 4% of the respondent revealed their content marketing efforts weren’t effective at all.

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Your Data: The Secret Weapon To An Amazing User Experience

The Atomic Reach platform was built over the last 3 years, with the belief that this amazing platform would rock the content marketing world.

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How to Use Big Data to Win Over Readers

You may have heard that 80 or 90% of the world's data has been generated in the last two years. Well, guess what?

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Blogging Proves to be a Powerful Way to Generate More Traffic and Leads

In previous years, studies have shown the content challenge for marketers and businesses has been in producing engaging content. However throughout 2013 companies and marketers must take on the new challenge of producing enough content.

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