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The Atomic Reach Blog

Your go-to source for all things content marketing, lead generation, data analytics & more.

    4 Ways to Boost Your Blogger Outreach Strategy

    Last night, we hosted a very interactive Twitter chat with special guest Gail Gardner of GrowMap. Our topic was blogger outreach and influencer engagement and it had everyone buzzing for the hour.

    Here are 5 key takeaways that can help you boost your blogger outreach strategy.

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    Topics: blog outreach, blogger community, blogger outreach, Content Marketing Strategy, gail gardner, growmap, influencer engagement, Social Media

    The Three “Ships” in Blogger Relations

    Bloggers receive hundreds of pitches every day by public relations firms and brands. They get e-mails and comments, likes and pins, on a daily basis, and are being asked to participate in campaigns all the time. As Heather Whaling writes, “Even bloggers with less traffic to their site are still being pitched on a regular basis.”

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    Topics: blogger outreach, Content Marketing Strategy, PR, public relations