Editors Vital in Content Marketing
@Atomic_Reach holds weekly Twitter chats (#AtomicChat). They invited @c_m_eds to discuss how editing and content marketing come together on May 8, 2013. These are the highlights. Continue reading
Author Archives: Tina
Exciting News! Atomic Reach Secures $1M in Seed Financing!
It hasn’t been a month yet, but 2013 has already been fruitful for Atomic Reach. Here at our office, between building new apps and giving our front page a dazzling makeover, we’ve just secured our … Continue reading
Successful Brand Blogging Incorporates Third-Party Content
Third-party content is becoming increasingly vital for effective content marketing plans. As time and resources are limited, content marketers are striving to create original content on a daily or weekly basis. In fact, 56% of … Continue reading
The 4 Essential C’s in Corporate Blogging
Blogging is essential to a brand’s content marketing strategy. It allows the brand to communicate directly with their target audience, showcase their expertise, and illustrate where they stand on certain issues, debates and ideas. More … Continue reading
Blogging Checklist for 2013
It’s a new year and a new beginning. For bloggers, goals are being set and aspirations being thought of. Some are ambitious (like earning a blogging income) and some are modest (like changing your header). … Continue reading
Studies Shows That These 3 Tactics are the Best for Content Marketing
Content marketing continues to be one of the key factors in marketing strategies. However, many are still apprehensive of the execution. According to Content Marketing Institute, B2C marketers use company website articles (84%), e-newsletters (78%), … Continue reading
3 Reasons Why Content Creators Will Thrive in 2013
It’s official: content marketing is here to stay. Marketing isn’t just about TV commercials, print advertisements and direct mail anymore. It’s also about being social on the Internet, sharing, producing and engaging great content with … Continue reading
Branded Online Communities Amplify Social Signals
ComBlu recently published their 2012 study on online branded communities. The study, titled The State of Online Branded Communities, shows that brands are becoming more and more involved in building communities. Brands, such as SAP … Continue reading
Google+ Communities a Sure-Fire Way for Building Your Blogging Niche
Last week, the folks at Google launched Google+ Communities. Developed to “make online sharing as meaningful as the real thing”, Google+ Communities are groups where like-minded users can gather and share articles, discuss trends and … Continue reading
Social Signals Intensify SEO
Every time you Like a post on Facebook, tweet a link on Twitter, or follow someone on Google+, you are giving out a social signal. These social signals are your recommendations for worthwhile content that … Continue reading
#AtomicChat: How to be a Super-connector on LinkedIn with Debbie Horovitch
Among Facebook, Twitter and LinkedIn, LinkedIn is usually the last social media profile to be filled. As such, there are a lot of tricks of the trade that many may not know about. This coming … Continue reading
Content Marketing for Crucial E-Commerce Sales
It’s that time of year again. Devices are turned on, the Internet is ticking, and people are clicking and spending away. Last year, U.S. shoppers spent $1.25 billion dollars on Cyber Monday. This year, InternetRetailer.com estimated … Continue reading
Prepare Yourself for Google AuthorRank: It Will Influence Your PageRank
In August of 2005, Google filed a patent for “Agent Rank.” The concept behind “Agent Rank” was to determine an “agent’s” ranking by their content and interactions with other “agents.” The patent would allow an … Continue reading
How Atomic Reach Boosts SEO for Bloggers and Brands
There’s a lot of buzz around content curation. Lots of businesses, individuals and marketers are starting to realize the value around this skill to seek, organize and share relevant content with their target audience. Curators … Continue reading
Content Accelerates Consumer Buying Process
Last month, IDG Enterprise released their 2012 Customer Engagement survey for tech consumers. From 1,025 respondents, IDG determined that “IT decision-makers (ITDM) download an average of nine informational assets throughout the purchase process.” In fact, … Continue reading
Content Curation Drives Lead Generation
Content curation is one of the driving factors for generating leads in content marketing. More and more brands are choosing to pursue content marketing for that very reason. A recent study by BtoB Magazine concludes … Continue reading
