How Serial Marketing Stories Can Convert Like Crazy

Do you remember the feeling of getting to the end of a suspenseful television show (before Netflix, Apple TV or Shomi) when you were on the edge of your seat, and a message would jump up on the screen saying "To Be Continued…."

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#AtomicChat Recap: The @ProductPoet On How To Use Social Media To Build And Engage Your Brand's Audience

As a social media manager for your brand, what is one of the most challenging aspects of your job?

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Do You Want Engagement? Track These Metrics for Easy Results

Engagement is a major goal in many content strategies. Engagement can be a bit slippery to track, so finding good metrics isn’t always straightforward. 

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Your Freelance Writing Career - The State of the Business

Traditional print and even broadcast journalism is under unprecedented pressure to survive. Advertising revenues are becoming scarce, and content consumers are turning to the internet for their:

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The New Atomic Reach Platform: Your Ticket To Marketing Success With Machine Learning

How much time do you spend on planning and executing your social media strategy for your content? And how much time do you spend on your content marketing strategy? 

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